What is CAPTCHA?

CAPTCHA is a contraction for “Completely Automated Public Turing test to tell Computers and Humans Apart”. It is basically a kind of test (challenge-response) utilized in computing in order to determine if the user is a human being or not.

The term CAPTCHA was originally introduced in 2003 by John Langford, Manuel Blum and Luis von Ahn. The CAPTCHA form actually requires the user to type the letters which are displayed in an image which is very much distorted. Since it is a computer based test hence CAPTCHA is also sometimes referred to as reverse Turing test.

CAPTCHA has also been criticized by many. The disabled people usually hold a very negative view pertaining to it. Similarly many ordinary people also criticize CAPTCHA based on the premise that it really slows down the daily tasks. 10 seconds is the average time which a person takes in order to solve CAPTCHA.

Characteristics of CAPTCHA

The processes involved in CAPTCHA are highly automated and in majority of the cases there is no need for human maintenance etc. The overall benefits of CAPTCHA are more linked with its reliability as well as cost.

The algorithms which are utilized for the development of CAPTCHA have been made public however these algorithms are secured by Patent. The modern day CAPTCHAs are text based and have been designed in such a way that they are in need of using three different abilities namely parsing, invariant recognition and segmentation. These abilities are used to finish the task with any kind of consistency.

  • The potential to recognize a lot of variation in the shapes of different letters is known as Invariant recognition.
  • The ability or potential to separate one particular letter from the other is called segmentation. The segmentation is made very difficult in the CAPTCHA, the characters are held together with no significant space in between.
  • Context is also something which is highly critical. One must understand CAPTCHA holistically so that the characters can be identified correctly.

Is Captcha Really Needed on the forms?

The best way to stop spambots from entering your webpage is CAPTCHA. This is one of the strongest arguments which proponents CAPTCHA place. On the other hand the people who are against CAPTCHA come up with this argument that it is something which is annoying and really disrupts the process within which a person is currently in.

The best way to determine the importance of CAPTCHA is by testing it on the form by yourself. It is better that you test the, from in absence of CAPTCHA first to see the real difference.


Both RECAPTCHA as well as CAPTCHA have the same purpose. The RECAPTCHA was introduced to get the newspapers, old books and addresses digitalized. Its basic purpose is to transform the words that cannot be crawled by computers into CAPTCHAs for human beings to solve.

The Alternative

A Drawing CAPTCHA is also very much their which allows the utilizers to trace the images that have been randomly selected rather than typing in the box. If the drawing is done with a little bit of accuracy then the system will not take you as a bot.  This may take more time as compared to traditional CAPTCHA however this is something interesting.





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A Brief Description

The PrestaShop abandoned cart module or Cart Reminder 4 IN 1 serves as the main attraction tool for your customers. The Module results in high customer retention and subsequently higher sales.

The Main Offering

One of the studies has revealed the fact that 50% of the shopping carts are abandoned.  By installing the Cart Reminder 4 IN 1 module you can covert the abandoned carts into sales.  The module helps you in sending the cart reminder emails to the clients.

The clients are the ones who have left the shopping carts on your webpage.  You can also add the special offers or voucher codes to the emails for the enhancement of conversation rate.

The Major Features

1.      Send abandoned cart reminder via Email

Cart Reminder 4 IN 1 assists you in sending reminder emails automatically to the clients. The emails contain a message which tells the customer to come back to your webpage so that they may fulfill their orders.

The module also has a feature through which you can add a voucher code in the email. The code encourages the customers to complete checking of their shopping carts that have been abandoned.

The webpage’s abandoned cart list can also be checked by you through the module. You can easily send the cart reminder to a particular client through an email. The purpose is to update the customers with regards to their abandoned carts.

Beautiful email templates are their through which you can easily develop an abandoned cart (reminder email)

2.      Popup notification

The notification feature actually reduces the abandoned carts on your webpage.  If the client leaves your site without completing the shopping cart, the module will show a notification telling the customer the earnestness of the shopping cart. You can grab this opportunity to offer a discount code to the customer. This will increase the customer attention and ultimately sales.

The pop-up content can be customized through HTML editor. There are many codes available which you can integrate into your content.  Pre-made pop-up templates are also available.

3.      Highlight Bar notification

The operation of highlight notification is very similar to the pop up bar.  The only difference lies in the fact that instead of pop up a beautiful highlight bar gets displayed on the top of the site.  Just like pop up, discount can be added in this case as well.  The purpose is of course to increase the conversation rate.

4.      Web Browser notification

Cart Reminder 4 IN 1 takes complete benefit out of web browser notification by showing a cart reminder underneath a form of notification.  The client can always witness the notification on the desktop.

Other Important Features

  • The emails to be sent can be set
  • The sending emails can be limited to the recent carts
  • The email reminders pertaining to abandoned carts can be both disabled as well as enabled
  • The pop up reminders pertaining to abandoned carts can be enabled and disabled
  • The MISC option is their

Other information

  • The module has been developed by professional developers with adequate experience
  • The module is easy to use and install ( guidelines are available)
  • The module has been passed through a test on Prestashop 1.7.x , 1.6.x
  • 24 hour support is their

Customer Perspective

The customer will receive high value from the module. The customers will get due information pertaining to the shopping carts that have been abandoned by them. Similarly discount information can also be grasped.  Features like web browser, popup and highlight bar reminder will surely attract the target market or customers.


  • 3 month support available
  • Ensure that the product runs well with Option Zen on your store for at least 12 months

Installing Tips

  • Login to the back office of your website
  • Navigate (services and modules)
  • Click on the upload button and get the module installed.
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A Blog module is absolutely necessary for you when it comes to blog management of your website. There are many options in the market as far as Blog module is concerned however not every module out their delivers what it promises. A highly regarded module nowadays is that of Mega Menu. The module is good and provides all the features which are necessary for professional blog and content management.

Mega menu: Overview

Mega menu pro is considered as one of the most powerful PrestaShop module of the year 2017. The module is home to a beautiful design and can display on modern day smartphones like Ipad, Android and IPhone.

The Key Highlights and features

There are many things which define Mega menu. Some of these things have been discussed in the points below

  • The module is home to wonderful design options like submenu animation, prebuilt templates and custom color feature. These options help you in the creation of a professional mega menu for your webpage.
  • A change gets applied in the backend for the purpose of avoiding reloading of webpage. Mega menu has been developed via 100% jQuery Ajax technology. The technology allows you to see changes which you make in the backend. The module also permits you to drop and drag the elements for the development of mega menu as per your liking.
  • Mega menu can also be utilized for the development of mega menu which can be shown on all the devices regardless of the screen size. The application supports browsing and smooth viewing via its mobile menu. The three types of mobile menu that can be set as per your preference are bottom menu, side menu and full screen
  • No advanced computer knowledge is required for the management of Mega menu pro. The module can be well managed by you even if you have basic computer knowledge. 3 elements have contributed to the organization of Mega menu pro. These 3 elements are block, menu and column. Things like duplicating, adding, editing and deleting of the items can be done with ease.
  • Mega menu pro is equipped with different customization methodologies. For example the module allows you to utilize different content types and that too inside your top menu. Similarly Mega menu provides you with more than 500 Google fonts. You can also add your own CSS through backend
  • The entire content of mega menu can be easily exported or imported in Mega menu pro simply by a click. The feature is advanced and is surely not available in other PrestaShop modules available for free. The menu content can be easily transferred as per your necessity
  • Mega Menu pro is simply the best when it comes to blog modules. The application can support multiple languages including RTL languages like Hebrew and Arabic
  • Mega menu pro is also home to its own smart cache. The cache ensures that all of the menu content is loaded promptly. It does not matter whether your menu is home to a complex structure or not

Some other Plus Points!

  • Design ( more than 5 mega menu templates, more than 8 premade color skins)
  • SEO ( instant installation of complex mega menu, an Optimized CSS)
  • Menu ( responsive menu and 3 mobile types of menu)

Other Benefits

There are some extra benefits as well which are linked with Mega menu pro. These benefits are as follows

  • The PrestaShop Menu module is purely open source
  • A user guide is very much their; attached!
  • The PrestaShop mega menu is compatible with the custom theme which is installed on your webpage
  • The application is compatible with web browsers like internet explorer, Mozilla Firefox and Google Chrome
  • The installation support is free
  • Support for all kind of technical issues is available 24/7

A Serious Source of customer attraction

The PrestaShop mega menu is the foremost thing which your customers will recognize once they visit your website. The wonderful design equipped with animation effects is something which will surely serve as the main force as far as customer retention goes.

Secondly easy navigation is something which every customer out their craves for. Easy and simple access to products and submenus on your webpage mega menu will provide your clients a convenient way to make their online buying without any difficulty and hassle of any kind.


Do not be shy of contacting us as far as support is concerned. If you encounter any problem pertaining to the installation of the module then rest assured that our technical team is ready to serve you. In order to get the right solutions it is recommended that you raise the questions with our technical team. Overall the module is easy to use and you will surely enjoy it.  Do not waste time and quickly purchase this application to avoid any difficulties!

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PrestaShop is basically a content management system which serves as the backbone of your E-commerce website. The software can really assist you as far as enhancement of your online sales is concerned. Without any doubt PrestaShop is the best when it comes to E-commerce platforms and softwares.

General Benefits

  • Set up is easy
  • Debugging is simple
  • Version updated requires no rocket science
  • Less server resources

PrestaShop is the Best!

If you are a business person then you should immediately avail PrestaShop to create a perfect user experience for the customers who visit your page. The software is available for free and is also open source. PrestaShop is the best E-commerce platform for you, if you do not believe us then consider reading the headings below

1.      The Product Features

The best and the only way to grow your business are by increasing your sales. To increase sales you need to enhance the product portfolio. PrestaShop is a kind of platform on which product increase has no affect at all. On this platform, you can increase your product range without any hindrance.

Prestashop also has modules to save your lost sales, one of the most famous ones is Cart reminder 4 in 1 – an innovative Prestashop abandoned cart module, by installing this module, you can increase your sales by 50%!

The built-in features of the software help you in the customization of extensions and modules. The customization actually helps you in the controlling of feel and look of your online website. The functionality of PrestaShop further increases due to the add-ons and plug-in options it has under its belt.

2.      Efficient panel of Administration

One of the most impressive features of PrestaShop is its cluttered administrative panel. The panel does not require any rocket science and you can master it with ease.

The PrestaShop Dashboard is home to tools through which you can set up and manage the catalogue. The settings of dashboard are instinctive to use, counters centric and state driven.

3.      SEO

All your efforts will go in vain, if your customers do not know about you in the first place. You need to get your webpage digitally optimized if you want the right customers to visit your page, these why should you have a Responsive Website.

There are numerous features which PrestaShop offers for proper optimization of your page such as customized URLs and Keyword tags. These features enhance your reach to the audience.

4.      Webpage Builder

It does not matter whether you have any idea about website building or not. You can always avail e-commerce site up (PrestaShop) for the effective running of your site. The website builder has various opportunities and options which help in the inviting of customers.

5.      Responsiveness

In today’s environment, you require a site which operates well on modern day tablets and smartphones. The themes offered by PrestaShop are good. These themes ensure that your online store gives a fabulous look.

You can research “Mobile Web: A Brief Analysis

There are a lot of animation effects which PrestaShop offers and these effects help you in showing each and every aspect your online store has to present as it progresses. For your specifications and data there is a big assortment of PrestaShop store templates.

6.      Community

The developers’ community is huge in PrestaShop. The fame of PrestaShop has increased its community strength to about 100,000. Similarly the number of downloads are 5 million utilized in more than 100 countries.

7.      Integration

The products which have been listed on your website will get automatically listed in the most famous webpages provided you utilize the relevant software (add-on). The feature of inventory tracking as the name indicates will help you track the inventory of every product. This surely helps in the prevention of overselling.

8.      Payment

There is a feature in PrestaShop which helps you in the enabling of gateway choices for E-commerce stores. Through PrestaShop you can work as well as manage as many gateways you need for the ultimate success of your particular business.

For a customer experience which is smooth, the part of checkout must be efficient and exhaustive. In a PrestaShop website, the clients can extract a summary related to their transactions before they actually proceed to the validation of the cart.

A huge range of gateway and payment solutions are integrated in PrestaShop. The activity helps in the spreading of clients across different geographical locations.

The Final Word

There are several Ecommerce solutions that are available out there. However, every E-commerce solution does not have the right solution for you. You need to select the E-commerce platform which suits your business needs.

PrestaShop is surely not a bad choice; however you need to analyze your needs before coming up with a decision.

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E-commerce: An Insight

The transaction of selling and buying online is known as E-commerce (electronic commerce). E-commerce makes full use of various technologies like supply chain management, mobile commerce, internet marketing, EDI and inventory management systems.

The modern day E-commerce utilizes “world wide web” as its base. You should create a responsive website is one of the best solution to make your E-commerce website became popular and get hight rank page on Google Search. The three key areas on which E-commerce focuses on is online auctions, online retail and electric markets.

General Types of E-commerce

There are many types of E-commerce out there and in the headings below we have explained these types in detail

1.      B2B (Business to Business)

B2B involves all kinds of electronic transactions of services or goods conducted among companies. Traditional wholesalers and producers operate via this Ecommerce type.

2.      B2C (Business to Consumer)

The B2C E-commerce gets distinguished by the development of business relationships that are electronic in nature. The relationship exists between final consumers and businesses. It is very much like E-commerce’s retail section.

3.      C2C (Consumer to Consumer)

C2C is home to all kind of electronic transactions of services or goods conducted among customers. In majority of the cases these kinds of transactions are made via a third party. The third party is responsible for the provision of an online platform where different transactions take place.

4.      C2B (Consumer to Business)

C2B is very common when it comes to projects which are based on crowd sourcing. There are a lot of people who make their products and services available for sale. The products or services are directed towards the companies who are searching for them.

5.      B2A (Business to Administration)

Online transactions which are held between public administration and companies fall under the category of B2A. B2A involves different kind of services such as legal documents, social security and employment etc.

6.      C2A (Consumer to Administration)

C2A covers all kinds of electronic transactions which are held between public administration and individuals. Some applications of C2A are

  • Health
  • Social security
  • Taxes

The Benefits

Now let’s jump to the main part of our discourse which is the relationship between a retailer and E-commerce.

Nowadays, Mobile Web is so popular, Google begins mobile-first indexing, using mobile content for all search rankings. You can research Mobile Web: A Brief Analysis to choose a matching website for yourself. This can help your store makes the bigger benefits.

There are many benefits which a retailer can enjoy from E-commerce. The benefits have been explained below

1.      Online Presence

According to a statistic, more than 80% of people have utilized the internet for the purchasing of something. As a retailer online presence is very important. The consumer out their expect that you are available on the internet. You need to have this presence to beat your competition.

2.      New Consumers

As a smart business personnel you wish you grow your business. The only way through which you can actually grow your business is by attracting the new customers. Yes you need to rely on your customer relationships and branding however you need to drive the relevant traffic via search engine as well.

To increase the number of customers for your website, you need to improve the communication quality with customers. When your website is an e-commerce website like Prestashop, it’s important that you will install Prestashop live chat module to communicate directly with your customers on your website.

3.      Less Cost Related to Operations

Having an E-commerce store of your own can really help you save a lot of money. The money can be saved via a web-based management system. This system helps in the automation of very important operational tasks such as inventory management etc.

4.      Better understanding

Building of a customer persona is very difficult if you are only having a physical store. You surely can have some idea about the type of customers you are having but all this is more dependent on your perception rather than actual information/data.

You can easily get your customer buying habits tracked via an E-commerce store. Having customer information under your belt means that know you can come up with better business strategies.

5.      Brand Awareness

Through E-commerce you can actually increase your overall brand awareness. If you create more web sites, the search engine can boost and index your placement.  However to reap the maximum benefits it is recommended that you should use appropriate keywords in your content.

6.      More information

There is no limit to the provision of information to the consumers in case of an E-commerce store. From shipping charges to product description to customer reviews, you can equip your customers with the kind of information they require for making the right purchase.

7.      Sales and Conversation

When you start your business in the absence of time and geographical constraints, you manage to grab new audience.  The quantity of visitors and their rate of conversion increases provided you have a proper E-commerce website.

Make Your Move

What are you waiting for? If you really want to compete in modern market then come up with a nice and attractive online store!

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